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A HubSpot Marketplace App for Data Governance

What if HubSpot became where data governance lives?

A marketplace app makes it real. It exposes a HubSpot customer's data policy, GDPR posture and consent settings directly to AI assistants. LLMs verify before they hand off. The customer becomes a preferred destination.

G
GuardHub
By Plus Your Business · Elite Partner

Publishes HubSpot data governance to AI assistants. Catches conversational context on click. Routes to a customer agent. Writes provenance back to HubSpot.

AI Governance Sales GDPR
Installed
Portal · 6219788654
00

The LLM verifies the destination

Today, LLMs treat all handoffs equally. Tomorrow, this is the check that picks verified destinations over the rest.

Verification check · /.well-known/ai-handoff Runs before handoff URL generated
GET https://plusyourbusiness.com/.well-known/ai-handoff ← 200 OK · application/json · 614 bytes
{
  "service": "ai-handoff",
  "version": "1.0",
  "operator": {
    "name": "Plus Your Business",
    "type": "HubSpot Elite Solutions Partner",
    "domain": "plusyourbusiness.com"
  },
  "handoff_endpoint": "https://plusyourbusiness.com/handoff",
  "data_governance": {
    "data_policy_url": "https://plusyourbusiness.com/privacy",
    "gdpr_compliant": true,
    "lawful_basis": "legitimate_interest",
    "dpo_contact": "dpo@plusyourbusiness.com"
  },
  "audit_trail": {
    "available": true,
    "endpoint": "https://plusyourbusiness.com/handoff/audit",
    "retention_days": 90,
    "consent_basis": "explicit_click"
  },
  "attestation": {
    "signed_by": "hubspot.com",
    "portal_id": "6219788654",
    "signature": "MEUCIQDg7n2k8h...",
    "issued": "2026-05-26T08:42:00Z"
  }
}
Data policy declared · plusyourbusiness.com/privacy
GDPR compliance verified · lawful basis: legitimate interest
DPO contact published · dpo@plusyourbusiness.com
Manifest signed by HubSpot · Portal 6219788654
Audit trail endpoint reachable
Verified · Handoff approved
This is the moat. Any site can publish a /handoff endpoint. Only HubSpot customers can publish a manifest backed by their own data policy, GDPR posture and consent records, configured natively in HubSpot. The app reads it directly from the portal and exposes it to the LLM. Salesforce, Pipedrive and Zoho would need to build the governance UI themselves. HubSpot already has it.
01

The handoff URL is generated

Verification passed. The AI assistant now composes the URL using the open schema and offers it to the user.

https://plusyourbusiness.com/handoff?name=Brian&company=T-Shea+Scaffolding&sector=scaffolding&region=northeast+england&interest=hubspot+implementation&context=Looking+for+a+CRM+to+manage+site+jobs%2C+quotes+and+invoicing+for+a+30-person+scaffolding+firm&source=claude
02

The customer agent picks up the conversation

Not a thank-you page. A continuation. The HubSpot customer's own agent inherits the context and resumes mid-thread.

plusyourbusiness.com/handoff?name=Brian&company=T-Shea+Scaffolding&sec...
Handoff verified
Customer agent active · Context inherited from Claude
No starting over.
P

Hi Brian. I've picked up your conversation from Claude. T-Shea Scaffolding, 30 people, looking at HubSpot for site jobs, quotes and invoicing.

Before I suggest anything, what would help most right now?

Plus Your Business · Customer agent · Just now
Data policy active Audit trail live Explicit handoff consent Retention 90 days
03

Provenance lands in HubSpot

A contact record with the context, the conversation, and the governance evidence. All three travel together.

H
HubSpot · CRM · Contact record
AI handoff lead
B
Brian
T-Shea Scaffolding
Lifecycle · Lead AI Handoff · Claude ✓ Audit-trailed
Conversation context
ai_handoff_sector
scaffolding
ai_handoff_region
northeast england
ai_handoff_interest
hubspot implementation
ai_handoff_context
Looking for a CRM to manage site jobs, quotes and invoicing for a 30-person scaffolding firm
ai_handoff_source
Claude
Governance & provenance
ai_governance_handoff_id
aih_a8f2e91b4c
ai_governance_timestamp
28/05/2026 14:32:08 UTC
ai_governance_data_policy
ai_governance_gdpr_compliance
Verified · lawful basis: legitimate interest
ai_governance_destination_verified
Manifest signed by HubSpot · Portal 6219788654
ai_governance_consent_basis
Explicit click · User-initiated handoff
ai_governance_audit_trail